Summary
More Details
Department/Team: Marketing & Commercial
Responsible to: Chief Marketing Officer
Contract: Fixed term: March – November 2025
Location: Flexible mix of home working and from The Old Vic, 103 The Cut, London, SE1 8NB
Hours: Two days per week March and April, rising to three days per week May – August, rising to four days per week September – November (these may be worked flexibly around other clients if the post holder has another part time role or freelance work)
The Old Vic offers the ability to work these hours flexibly under the guidelines in our
Ways of Working policy
Salary: £37,800 – £39,900 pro rata depending on experience
About Backstage
As part of our multi-year plan of capital improvements, we are approaching the opening of Backstage, our six-storey space for creativity, education and community right next door to our historic building. Together with award-winning architects Haworth Tompkins, we are committed to building an exemplar low-carbon building that will support us to:
• Truly embed our work in the local community
• Reach young people, early-career artists and those interested in the arts to support their employment prospects and life chances
• Double the number of education, community and artist development participants we work with
• Allow emerging artists from all backgrounds to network, share stories and present work
• Provide a new neighbourhood hub with a café-workspace.
Areas of responsibility
Campaigns
• To devise a communications plan that will consider early building-related marketing and communications to funders and local stakeholder groups; fundraising marketing and communications to supporters and audiences; and opening marketing and communications to audiences, supporters and potential users of the commercial spaces
• To create and implement content to support the marketing and communications plan including e-comms, digital content and marketing collateral
• To devise a creative, targeted and energetic marketing campaign to support the opening of the building
• To work with the Chief Marketing Officer, Development and website development teams to devise and build an engaging and accessible online fundraising campaign
• To work with our Associate Filmmaker to manage content capture of the build to use for marketing and communications purposes including photography and video
• To work alongside the Project and Development teams to capture milestone moments for marketing, communications and fundraising purposes
• To manage the brand rollout across the physical building and building-related collateral such as café menus and onsite signage
• To oversee the management of the project marketing budget
• To attend meetings with the Project team to understand progress and establish marketing opportunities
• To collaborate with the Marketing & Commercial team to ensure that all activity is complementary to all other activity for our work on and off stage.
Person Specification
Essential
The post holder must be able to demonstrate the following:
• Proven experience at a managerial level in marketing
• Self-motivated
• Able to manage concurrent projects to tight deadlines
• Excellent written and verbal communication skills and confidence in a creative environment
• Excellent planning and organisational skills
• A strong visual flair and an exacting attention to detail
• The ability to work collaboratively within small and large teams, managing multiple opinions
Organisation
