Digital Insights Officer


The Audiences team are looking for their next Digital Insights Officer! Shakespeare North Playhouse is a unique new arts venue, which opened in the summer of 2022. It presents a vibrant contemporary cultural and learning programme featuring home co-produced and visiting performances, as well as comedy, music, community work, hire and events and a range of education and training activities.

More Details

Audiences are at the heart of Shakespeare North Playhouse – from the people and communities of Prescot and Knowsley to those visiting the region.

The Audiences Team play an essential role both in selling tickets to the many performances and events at Shakespeare North Playhouse, and also in promoting the broader activities and impact of the organisation.

While the team is relatively small, it has already been recognised for its excellent customer experiences in all aspects of its work, be that with artists, audiences, participants in our creative engagement programme, or users of the spaces and facilities.

The Digital Insights Officer will lead the creation and implementation of surveys, followed by analysis of the collected data. The role involves accurately compiling and processing data from various sources, including our CRM system Spektrix, Survey Monkey and digital platforms like Google Analytics, to generate weekly and monthly reports. These reports will vividly depict Shakespeare North’s audiences and their evolution over time for both internal and external stakeholders.

The Digital Insights Officer will also leverage gathered insights to effectively guide the allocation of external agencies’ time and resources toward enhancing Shakespeare North’s website and Search Engine Optimisation (SEO) goals, ensuring optimal outcomes for the organisation.

We seek an individual who embodies curiosity, confidence, and engagement when presenting data to diverse audiences. Attention to detail is paramount in this role, ensuring the accuracy and reliability of our insights.

The role sits within the Audiences Team but will work very closely with all other departments, specifically Visitor Experience, Fundraising, Engagement, Production and Finance; playing a crucial role in establishing a more insight-led and evidence-based approach to our activities.

Please see our website for the full job description and details of how to apply.


Shakespeare North Playhouse

Location Type

Specific location

Salary Type


Salary (Exact)

£15000 per annum (based on a full time equivalent of £25000)

Closing Date


Contract Type

Permanent, Part Time

Job Type

Marketing & Digital

Link to application details